Led paid social marketing for Fortune 500 entertainment company.
Decreased year over year CPA by 52.3% while driving 280% of spend from the previous year, and delivering the highest revenue 4 months in company history.
Developed ticketing-based customer acquisition plan for cutting-edge experiential company.
Drove 250% ROAS and profitably opened 3 more US and international locations.
Built customer acquisition pipeline for innovative, subscription-based, online, educational product.
Decreased Facebook CPA by 63.2%, developed new channels that delivered CPAs at 30% of target cost, resulting in the highest revenue months in product history.